– by Yunnita D. Mattoha
Passionate for vintage hair styling and op shopping, Perth’s Alyce Moschini has been inspiring vintage souls through her blog, The Vintage Valley. Nope, she wasn’t born in 1930s—but when it comes to style, Ally has an old soul. Colosoul caught up with this talented lady to learn more about her passion and get the scoop on vintage fashion advice.
How did you get interested in vintage style, and what inspired you to start your blog? The earliest I can pin the start of my love affair, I would say, was learning and listening to jazz music with my grandfather; it had a huge impact on the movies I watched and the books I read, which then in turn influenced my obsession with vintage fashion and lifestyle. I started the blog a few years ago when a friend suggested I share my knack for sourcing vintage items in op shops and how to repurpose them. It has since taken on a life of its own and became a wonderful platform for sharing my vintage hair tips, lifestyle bits and bobs, and my inspirations.
How would you describe your own personal style? Classic vintage. Mid to late 1950s is the best way to describe the style I am drawn to. I try not to take it very seriously and not always be era correct as its all about having fun and mixing pieces together. I veer towards pastel colours, wiggle dresses, and quirky accessories.
Favourite places to op shop? And is there any op shopping or fashion advice? Oooh, you’re asking me to share my secret hunting spots! There are a few different op shops I visit—I do love the strip in Fremantle that has about three in a row, but I source my accessories and a few items from around the Subiaco area too as I work nearby and it’s easy for me to duck in. The best advice I can offer is,
1) Don’t be afraid to get your hands dirty. Dig in the miscellaneous bin and really spend time looking for stand out items.
2) Check for stains, moth holes, and rips and tears in an item. Sometimes, beautiful though it may be, it’s beyond repair and is just something you will have to leave behind.
3) Keep an open mind. If an item is too large ask yourself if it can be cinched in with a belt, or is it worth the investment of having it taken in? Can you remove sleeves or replace buttons? Some of my favourite pieces in my wardrobe have had a few small changes and it has completely revived them!
Are there any fashion icons or famous people whose style inspires you? To be completely honest, no. I appreciate the glamour icons of the 1940s and 50s, and do draw some inspiration from their photographs, but all my styling and creative pursuits with vintage come from authentic vintage street photographs—regular women and men who had such an individual sense of style, something as simple as the way a scarf was tied or accessorising with brooches on a skirt. Seeing that really brings out my creative side and makes me think, “Yes… I need to pin fresh flowers to my blouse!”
Honestly, how long does it take for you to style you hair? Do you get a little baby muscle from doing it? Hahaha, baby muscle… Loves it! I have it down to a fine art now so around 15—20 minutes, usually. I do sometimes have bad hair days where nothing sits right and I just give up and wear it in a bun—the old faithful bun! I do try and wear a different style each day so I am always learning and keeping it fun.
What are your plans for the future of your blog? I am planning for a new design next year that will include a lot more of my vintage hairstyling; I now run vintage hair workshops with Studio Bomba. I think the blog will become a little hub of vintage goodness in the coming months. Lots of fashion inspiration, tips and tricks, and featured people within the vintage community.
Check out Ally’s lastest at The Vintage Valley.